Positano is pure magic—pastel cliffs tumbling into the sea, sun-drenched terraces, and that unmistakable Italian allure. The Ultimate Positano Travel Guide takes you to the dreamiest hotels, must-visit restaurants (yes, also the ones where celebrities slip in for dinner), and the most unforgettable experiences in and around town. Whether you’re sipping limoncello by the beach or sailing into a golden sunset, get ready to fall head over heels with our Ultimate Positano Travel Guide.
MUST-DOS IN POSITANO
1. Rent a Boat to Sail Along the Amalfi Coast
Cruising along the Amalfi Coast is the ultimate way to experience its breathtaking beauty. Glide past pastel-colored villages, hidden grottos, and dramatic cliffs plunging into the turquoise sea. Stop for a refreshing swim in Conca dei Marini, where the crystal-clear waters feel like a secluded paradise. For lunch, choose between Ristorante Tonarella in Conca dei Marini, known for its fresh seafood and local wines, or Conca del Sogno in Nerano, a beachfront restaurant and club where celebrities like Kylie Jenner and George Clooney have been spotted enjoying long, sun-soaked lunches with stunning sea views.
After lunch, spend the afternoon exploring hidden coves, diving into sapphire waters, or simply soaking in the coastal scenery. Glide past dramatic cliffs, admire the picturesque villages perched above the sea, and take in the charm of this legendary coastline. Whether you’re swimming in secluded bays or unwinding on deck with a chilled aperitivo, a private boat offers the most unforgettable way to experience the Amalfi Coast.
Address: Via Gavitella, 1, 84010 Praiano SA, Italy (location map)
Instagram: @onefirebeach
Looking for the ultimate beach party on the Amalfi Coast? One Fire Beach, nestled on the rugged coastline of Praiano, is the perfect spot to soak up the sun and live la dolce vita. Open from May through October, this hotspot delivers the best of Italy—crystal-clear seas, great food and drinks, and a vibrant, energetic atmosphere.
Spend your day lounging under the Mediterranean sun, then get ready for their famous Melon Time, when watermelon is theatrically cut and served, igniting the party spirit and heating up the atmosphere. With stunning views and an infectious party vibe, One Fire Beach is the hottest spot on the Amalfi Coast for unforgettable memories. Ready to sip cocktails and dance by the sea? This is where the magic happens!
3. Day Trip to Capri
If a longer stay isn’t possible, be sure to spend at least one day soaking in Capri’s magic. Take a ferry or rent a private boat to explore the island in style. Wander through the glamorous Piazzetta, where chic boutiques and vibrant cafés capture Capri’s effortless elegance.
Stroll through the Gardens of Augustus, where lush terraces frame breathtaking panoramas of the Faraglioni rock formations. Then, either soak up the sun at La Fontelina, Capri’s legendary beach club with front-row views of the Faraglioni—just be sure to book weeks in advance—or indulge in a long, leisurely lunch at Da Paolino, dining beneath a canopy of fragrant lemon trees like Heidi Klum, a regular guest.
4. Take a Day Trip to Ravello
Perched high above the coast, Ravello is a serene hilltop town that feels like stepping into a dream. This enchanting retreat is known for its breathtaking gardens, grand villas, and an air of tranquility that offers an escape from the bustling coastal towns below. Wander through Villa Rufolo, where cascading floral terraces frame endless sea views, and classical music fills the air during summer concerts.
For a truly unforgettable experience, visit Belmond Hotel Caruso, a former 11th-century palace, where you can sip a cocktail on its infinity terrace that appears to float over the sky. The town’s quiet charm, artistic heritage, and romantic atmosphere make it a must-visit destination for those seeking beauty and relaxation on the Amalfi Coast.
5. Visit a Beach
The iconic Spiaggia Grande is the vibrant heart of Positano, where sun-kissed terraces, colorful umbrellas, and the scent of the sea create the ultimate Mediterranean postcard moment. Relax under the Italian sun with an Aperol Spritz in hand, while the pastel-hued buildings of Positano rise dramatically behind you.
If you’re looking for something more secluded, venture to Fornillo Beach, a serene oasis just a short walk from the main beach. Here, the relaxed atmosphere and crystal-clear waters make it perfect for a peaceful afternoon.
6. Enjoy an Aperitivo at Franco’s Bar or the Champagne Bar
As the golden hour approaches, there’s no better place to toast the evening than Franco’s Bar at Le Sirenuse. The lively yet elegant ambiance, stunning sea views, and expertly crafted Negronis make it one of the most coveted spots in town. Arrive early to snag a prime table, as this hotspot quickly fills up with travelers and locals alike.
For a more intimate and luxurious setting, head to the Champagne Bar, where flickering candlelight and the finest Italian sparkling wines set the tone for a sophisticated night. Overlooking the sea, this hidden gem is perfect for a romantic evening or an indulgent celebration under the stars.
7. Swim at Fiordo di Furore
A surreal, secluded fjord carved into towering cliffs, Fiordo di Furore is one of the Amalfi Coast’s most mesmerizing natural wonders. This hidden inlet, with its emerald waters and dramatic rock formations, offers a breathtaking escape from the busier beaches of Positano.
Take a refreshing dip in the crystal-clear sea, or sunbathe on the tiny pebbled shore beneath the arched stone bridge that connects the cliffs. Whether you arrive by boat or take the scenic drive along the coastal road, Fiordo di Furore is an unmissable spot that feels like a secret paradise tucked away from the world.
THE BEST LUXURY HOTELS IN POSITANO
- Le Sirenuse
Address: Via Cristoforo Colombo, 30, 84017 Positano SA, Italy
Instagram: @lesirenuse
The epitome of Italian elegance, where every corner is bathed in timeless charm. Luxurious suites, a breathtaking infinity pool, and an atmosphere of pure sophistication make it one of the most iconic hotels on the Amalfi Coast.
- Il San Pietro di Positano
Address: Via Laurito, 2, 84017 Positano SA, Italy
Instagram: @ilsanpietrodipositano
A masterpiece of luxury carved into the cliffs. This exclusive retreat offers private beach access, world-class dining, and spectacular sea views, ensuring the ultimate indulgent experience.
- Villa TreVille
Address: Via Arienzo, 30, 84017 Positano SA, Italy
Instagram: @villatreville
Once the private estate of legendary film director Franco Zeffirelli, this boutique hotel exudes artistic charm and exclusivity. Nestled within lush gardens with private terraces overlooking the sea, it’s a secluded paradise.
- Hotel Poseidon
Address: Viale Pasitea, 148, 84017 Positano SA, Italy
Instagram: @hotelposeidonpositano
A timeless Italian villa with breathtaking views of Positano. Featuring a scenic pool, charming Mediterranean decor, and a welcoming atmosphere, this hotel offers a mix of luxury and authentic coastal charm.
- Villa Franca
Address: Viale Pasitea, 318, 84017 Positano SA, Italy
Instagram: @villafrancapositano
A sophisticated boutique hotel perched above the town. Featuring an elegant rooftop pool, contemporary design, and personalized service, it offers a stylish sanctuary away from the crowds.
- Marincanto
Address: Via Cristoforo Colombo, 50, 84017 Positano SA, Italy
Instagram: @marincanto_romantichotel
A honeymooner’s dream, with private terraces and breathtaking sea views. The romantic ambiance, infinity pool, and direct beach access make it a top choice for a serene and dreamy escape.
THE BEST LUXURY HOTELS IN PRAIANO (A Short Drive from Positano)
- Grand Hotel Tritone
Address: Via Campo, 5, 84010 Praiano SA, Italy
Instagram: @grandhoteltritonepraiano
A spectacular cliffside retreat offering panoramic sea views, private beach access, and a stunning infinity pool. A peaceful escape just minutes from Positano.
- Casa Angelina
Address: Via Gennaro Capriglione, 147, 84010 Praiano SA, Italy
Instagram: @casaangelinalifestyle
A minimalist luxury gem with modern, all-white interiors and breathtaking sea views. A serene, romantic hideaway with impeccable service and gourmet dining.
- Casa Privata
Address: Via Rezzola, 41, 84010 Praiano SA, Italy
Instagram: @casaprivata
A secluded paradise with an exclusive atmosphere. Surrounded by lush gardens, this boutique hotel offers an intimate escape with direct access to the sea.
- Hotel Onda Verde
Address: Via Terramare, 3, 84010 Praiano SA, Italy
Instagram: @hotelondaverde
A tranquil haven nestled along the cliffs, with private terraces overlooking the Mediterranean. Perfect for a peaceful yet luxurious stay near Positano.
THE BEST RESTAURANTS IN POSITANO
- La Sponda at Le Sirenuse
Address: Via San Sebastiano, 2, 84017 Positano SA, Italy
Instagram: @lesirenuse
An enchanting candlelit escape within the iconic Le Sirenuse, where soft, golden light dances off terracotta walls, and every bite is infused with the magic of the Amalfi Coast. Unparalleled views and impeccable service make this an unforgettable experience.
- Chez Black
Address: Via del Brigantino, 19, 84017 Positano SA, Italy
Instagram: @chezblackpositano
A beachfront institution where you can soak up the lively Positano energy. Famous for its heart-shaped pizzas and old-school glamour, it’s a must-visit for a fun and vibrant Italian feast by the sea. Celebrities like Magic Johnson and Leonardo DiCaprio have been spotted dining here.
- Da Adolfo
Address: Via Laurito, 40, 84017 Positano SA, Italy
Instagram: @daadolfopositano
Hidden in a cove and only accessible by boat, this rustic gem feels like a secret paradise. Fresh seafood, jugs of local wine, and the sound of waves create the dreamiest, most authentic lunch experience. A favorite among celebrities, including Julia Roberts and Beyoncé.
- Il Tridente at Hotel Poseidon
Address: Viale Pasitea, 140, 84017 Positano SA, Italy
Instagram: @hotelposeidonpositano
Perched above Positano at Hotel Poseidon, this serene terrace is perfect for a candlelit dinner with panoramic views. Indulge in refined Mediterranean flavors while the sun sets over the cliffs.
- Terrazza Celè at Hotel Marincanto
Address: Via Cristoforo Colombo, 50, 84017 Positano SA, Italy
Instagram: @terrazzacele
Romance personified, this elegant terrace is the ultimate sunset dining spot. Dine under twinkling lights while the horizon melts into the sea—pure magic in every moment.
- Zass at Il San Pietro
Address: Via Laurito, 2, 84017 Positano SA, Italy
Instagram: @ilsanpietro
Michelin-starred perfection set against dramatic cliffs. The ocean breeze, impeccable dishes, and breathtaking views make for an exquisite fine dining experience.
- Maestro at Villa TreVille
Address: Via Arienzo, 30, 84017 Positano SA, Italy
Instagram: @villatreville
A culinary masterpiece set within the luxurious Villa TreVille. With a farm-to-table philosophy and stunning sea views, Maestro offers an exclusive dining experience blending tradition with innovation.
- Da Vincenzo
Address: Via Pasitea, 172/178, 84017 Positano SA, Italy
Instagram: @davincenzopositano1958
A charming, family-run restaurant brimming with Italian warmth. Snag a table outside, sip a glass of chilled white wine, and savor traditional flavors in the heart of Positano.
Positano’s magic is undeniable—sun-drenched shores, breathtaking views, and endless charm.
Did you enjoy our Positano Travel Guide? For more ultimate stays, discover the Amalfi Coast’s most stunning hotels, where luxury meets la dolce vita.
